REVIEW: Ben & Jerry’s Keep Caramel and Cookie On

Malted milk powder is a combination of barley malt, wheat flour, milk powder, and salt. Somehow that combination, originally developed as an infant formula in the early 1900’s, makes for one helluva tasty marriage with lusciously sweet ice cream. Although not seen too often in grocery store pints, the allure and boom of malt has outlasted its soda jerk peak of the 1940’s and still finds ways to sneak into our creamy fantasies every so often. Brand new for 2017, Ben & Jerry’s are inviting us all to chill the eff out with Keep Caramel and Cookie On, which combines a malted caramel ice cream with shortbread cookies, fudge flakes, and a caramel swirl.


When I think about malt I think about a roast-y funk and when I think about caramel I think about sweet, and this malted caramel base has a nice balance of the two. There’s a noticeable wheat-y funkiness that cuts through the usual hyper-sweet intensity of caramel and creates a flavor very similar to a sweet cream with a little extra pizazz. The malt is less heavy than the vanilla malt in B&J’s Chubby Hubby but more interesting than your standard variety vanilla or B&J’s regular caramel base. I like it, it’s smooth, creamy, fun, and not too sweet, which leaves room for the real caramel to do its purely sugary job with authority.



The caramel and fudge flakes both serve their purpose – bringing sweetness, texture, and overall variety to the predominantly tan pint. The caramel is straight forward – no salty or burnt notes to be found – integrating itself in thin wispiness throughout the container, and the fudge flakes are in perfect ratio with the other components. Some of the recent flavors from B&J’s have had way too many flakes for their own good, but here they are slightly smaller and less prominent and their melty semi-sweet cocoa presence is very welcome to the equation.


My favorite component of this calming ice cream are the shortbread cookies. While they don’t stand out as particularly shortbread-y, aka crumbly and slightly firm, they have a great buttery, flour-forward semi-salty flavor with softened baked texture that goes really well with the double caramel profile. The pieces could honestly be sugar cookies or even cake with the way they’ve interacted with the cream, but I’m a sucker for both cake and cookies in frozen form and their mellow flavor really works.


This is another release from Ben & Jerry’s that’s pretty safe but overall very enjoyable. It isn’t breaking any boundaries but it isn’t disappointing either. The malt in the base adds a bit of intrigue and the balance between all the components, at least in my pint, were spot on. At the very least it’s a far superior flavor to the other Target exclusive it replaced – A Swirled of Difference.

Rating: 8/10
Found at: Target ($4.49)



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