My life at the moment feels like a constant joyous swirl of pumpkin spice, which makes my repeat purchase of Pumpkin Spice Life all that much more fitting. I ate Life from time to time growing up, but it didn’t have the big sugary appeal of Reese’s Puffs or Cookie Crisp, so I haven’t revisited it much as an adult. Last year when this cereal dropped I made my return to the Life brand, and much like the PS Cheerios, when I saw them this season I felt the need to try them again, and gotta bring my thoughts to the skillet.
This cereal isn’t nearly as spicy as its direct Cheerios competition, but I’ll be damned if it isn’t just as tasty. The little criss-crossed squares don’t jump with cloves and nutmeg, but they do have a sharp cinnamon presence and wonderful creamy, almost buttery essence that makes them really enjoyable to eat. Dry they have lots of crunch and embrace the brighter, sweeter side of cinnamon, even though a serving only clocks in at 6 grams of sugar. When milk is added the creaminess gets kicked up a notch and the cinnamon flavor doesn’t fade – it simply stays a cool, mellow, calming spicy presence that is downright pleasant to eat.
The flavor, while it isn’t very intense, reminds me a bit of pie crust that has just a touch of pumpkin pie filling on it. While I haven’t had Cinnamon Life in quite awhile, I imagine this is very similar, yet the bowl screams autumn, and I don’t recall getting those vibes from the purely cinnamon version. There’s an upper register pop to this cereal that’s unique, almost like a spicy spark going off on my tongue, and it happens with every bite.
I’ll be honest, there isn’t a ton of bold pumpkin flavor in Pumpkin Spice Life, but there’s a perfect balance of toothy, spicy, earthy, and delicious that makes it incredibly palatable and hard to stop eating. It isn’t aggressive but it’s refined, and sometimes subtly can be a real treat.
Found at: Target ($2.99)