REVIEW: White Pumpkin Pie M&M’s

Pumpkin pie ain’t so poppable, and this year Mars want to change the way we embrace autumn’s most iconic circular treat. Although there are an unbelievable amount of pumpkin spice labeled products, not too many try to actually conquer the true application of said spice mix via the pie, which is a generally softer, creamier, and squash-y-er experience than pure spice overload. As a counterpart to the shriek-inducing double chocolate whammy of Cookies & Screeem, White Pumpkin Pie M&M’s are here to cool us down for short, relaxed, fall evenings.

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The candies present themselves as a lovely autumn array of muted tan, orange, and brown, with the usual bloated circular shape of the flavor-infused limited M&M’s. The typical great crunchy shell begins the bite, followed by a very well balanced and sweater-weather-worthy taste of pumpkin pie.

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The flavor is mellow but very genuine and enjoyable. The leading note is sweet, with the bulk of the candy being white chocolate, followed by some cool subtle cinnamon and nutmeg. They’re creamy and lush with the mixture of spices offsetting the typically hyper-sugary profile of white chocolate. Unlike “real” or bitter chocolate, the spices don’t go to war with the silky white cocoa butter, and all the flavors coexist harmoniously. Being the spice-lover that I am, I would have no problem with a little more tingle, but I also don’t eat pumpkin pie anticipating my tongue to burn, so I’m not let down by these at all.

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I’m the type of person who loves a good dollop of whipped cream on top of my end-of-Thanksgiving slice, and these M&M’s channel that sensation wonderfully. They taste like a big heaping forkful of mellow creamy pumpkin adorned with an ample amount of whip, and are perfectly snackable as well as true to their desired flavor destiny. Perhaps not the most poppin’ poppable candies you’ll ever have, but definitely one worthy of the crystal candy bowl in the middle of Grandma’s holiday dinner spread.

Rating: 8/10
Found at: Target ($3.29)
Quick Nutrition: 1.5 oz – 210 cal – 11g fat – 6g sat fat – 40mg sodium – 29g carb – 28g sugar – 2g protein

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